How to capture and convert international audiences
Key Takeaways
40% of internet users won't buy online if a website is in another language. Companies that do not localize their website are missing out on a massive opportunity.
Content is just one component of website localization. It also needs to be optimized for search engines, conversion, web analytics, and tested by users.
Reach international audiences, establish credibility, and ultimately increase your global sales with a global-first, multilingual website.